An important part of the credit union mission is providing financial opportunities to those who need them most. By reaching out to emerging markets like youth and Hispanics, credit unions can achieve their mission and grow their membership.

Through our participation in the national REAL (Relevant, Effective, Asset-Building, Loyalty-Producing) Solutions program, we've selected the following partners and programs to assist New York credit unions in serving key markets. To learn more, please use the provided links or contact Member Relations at or (800) 342-9835, ext. 8546.


Target Market Credit Union Partner/Program
Hispanics Coopera
Young adults Filene Research Institute
Young adults The Cooperative Trust
Members & community partners

Discounted Financial Counseling Certification Program (FiCEP) for Credit Union Staff