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ALBANY, N.Y. – The New York Credit Union Association has partnered with the National Federation of Community Development Credit Unions to support the Federation’s Juntos Avanzamos—Spanish for “Together We Advance”—immigrant outreach initiative.
Juntos Avanzamos was developed by the Cornerstone Credit Union League as a Hispanic outreach program in Texas, and it has since grown into a nationwide movement and designation for credit unions that demonstrate a commitment to serving immigrants.
Through the partnership, NYCUA will promote the Juntos Avanzamos designation to New York credit unions and encourage participation.
“New York has always served as a beacon of light for the world’s migrants and immigrants, and for more than a century New York’s credit unions have worked to serve the unique needs of our many immigrant communities,” said NYCUA President/CEO William J. Mellin. “The Juntos Avanzamos initiative epitomizes what the New York credit union community represents, and we’re proud to promote the designation to our member credit unions.”
“We are thrilled to welcome the New York Credit Union Association to the growing Juntos Avanzamos family,” said Pablo DeFilippi, Senior Vice President of Membership and Network Engagement at the National Federation of Community Development Credit Unions. “With 4.5 million immigrants and the fourth largest Hispanic population in the country comprising almost 25 percent of New York State’s population and workforce, partnering with NYCUA is a critical step forward in our mission to advance financial inclusion and economic opportunity in underserved communities.”
To receive the Juntos Avanzamos designation, credit unions must demonstrate a strategic plan for improving service to Hispanics, offer bilingual services and information, collaborate with community organizations that support Hispanics, offer affordable products and services relevant to the immigrant consumer, and offer financial education in Spanish and English.
Currently, 79 credit unions in 20 states, Puerto Rico and the District of Columbia have earned the Juntos Avanzamos designation.
In New York, the following credit unions have earned the designation: Brooklyn Cooperative Federal Credit Union (Brooklyn), Cooperative Federal Credit Union (Syracuse), Genesee Co-Op Federal Credit Union (Rochester), Lower East Side People’s Federal Credit Union (New York City) and Neighborhood Trust Federal Credit Union (New York City).
To learn more, visit the Federation’s Juntos Avanzamos website.
About the New York Credit Union Association
For more than 100 years, the New York Credit Union Association has served as the trade association for the state’s credit unions, which collectively hold more than $83 billion in assets and serve 5.8 million members. To learn more about NYCUA, visit www.nycua.org. To find a credit union or learn more about the credit union movement, visit www.asmarterchoice.org.
About the National Federation of Community Development Credit Unions
The National Federation of Community Development Credit Unions is a certified CDFI intermediary representing community development credit unions (CDCUs). The Federation’s member CDCUs provide credit, savings, transaction services and financial education to more than 7 million residents of low- and moderate-income urban, rural and reservation-based communities across the US, and hold over $70 billion in community-controlled assets. Founded in 1974, the Federation is headquartered in Lower Manhattan with offices in Madison, WI. The Federation offers a wide range of advocacy, educational, training, investment, marketing, and outreach programs to support and assist CDCUs. For more information about the Federation and its programs, visit www.cdcu.coop.
About Juntos Avanzamos
Juntos Avanzamos (“Together We Advance”) is a designation for credit unions committed to serving and empowering Hispanic and immigrant consumers – helping them navigate the U.S. financial system and providing safe, affordable and relevant financial services. Juntos Avanzamos credit unions employ bilingual, culturally-competent staff and leadership, accept alternative forms of ID and treat all of their members with respect, regardless of immigration status. The National Federation of Community Development Credit Unions is leading the national expansion of Juntos Avanzamos, in partnership with the Network of Latino Credit Unions and Professionals (NLCUP); Coopera, Iowa-based consultants to the credit union industry on the Hispanic market; Cornerstone Credit Union League, and a growing number of state leagues and associations across the country. First developed by the Cornerstone Credit Union League as a Hispanic outreach program in Texas, the number of Juntos Avanzamos credit unions is expanding rapidly; today the network includes 79 credit unions in 20 states, Puerto Rico and the District of Columbia. Learn more about Juntos Avanzamos at www.cdcu.coop/juntosavanzamos.
Federation Media Contact:
Director of Marketing and Communications
212-809-1850, ext. 210