Contact:
R.J. Tamburri, NYCUA Communications Director
(800) 342-9835, ext. 8101 | rj.tamburri@nycua.org

Rick Langdon, Vibrant Creative Vice President of Business Development
(855) 946-2773, ext. 709 | rick@vibrantcompany.com

ALBANY, N.Y. – A new partnership between the New York Credit Union Association and Vibrant Creative will provide the state’s credit unions with a preferred agency that offers marketing, creative and consulting services.

Vibrant Creative, based out of Delmar, New York, is a brand development and online marketing agency. The agency was founded in 2002 and serves a wide variety of businesses and organizations, including numerous credit unions across the state.

Under the agreement, Vibrant Creative will provide a complimentary marketing assessment to every NYCUA-member credit union that requests it. Additional services—including branding and marketing strategy, design and writing services, website design and development updates, video production and photography, online and social media marketing, email marketing, and tracking and reporting—will be provided at a preferred and reduced rate.

“Vibrant is thrilled to be able to lend our years of credit union marketing experience to NYCUA members,” said Vibrant Creative CEO/Creative Director, Chris Quereau. “The more we can help the credit union movement, the better. From brand development to marketing plans, our creative team will be able to provide immense value to the membership.”

The partnership was facilitated after a number of the state’s credit unions expressed to NYCUA their need for marketing, branding and creative assistance.

“It’s no secret that modern credit unions need to do more with less,” said NYCUA President/CEO William J. Mellin. “For many credit unions, their time is rightly being spent focusing on member service, regulatory compliance and day-to-day operations. That leaves little time to focus on marketing and other membership growth strategies. Vibrant Creative has a well-established track record of assisting credit unions in these areas, and I’m confident New York’s credit unions will find their expertise and services extraordinarily valuable.”

About Vibrant Creative
For over 15 years, Vibrant Creative has been helping credit unions to seamlessly incorporate new technologies and media into their marketing strategy, expand into new markets, grow membership, and increase loan utilization. Our specialities for credit unions include everything from branding, web, and online marketing, to social media, video, and design/writing services. Our agency strongly believes in the credit union movement and takes great pride in helping to build awareness of the value and importance of credit unions. Vibrant Creative has offices in three locations within NY, and works with credit unions across the northeastern United States. To find out more, please visit www.VibrantCompany.com.

 

About the New York Credit Union Association
For more than 100 years, the New York Credit Union Association has served as the trade association for the state’s credit unions, which collectively hold more than $83 billion in assets and serve 5.9 million members. NYCUA strives to advances the credit union movement by advocating, educating, uniting and supporting the interests of all credit unions statewide. To learn more about NYCUA, visit www.nycua.org. To find a credit union or learn more about the credit union movement, visit www.yourmoneyfurther.com.