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2025 CUTrends: The New York Marketing & Sales Conference

Wednesday, November 5, 2025; 6:00pm
Thursday, November 6, 2025; 4:00pm

 

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Are you involved in your credit union's marketing or sales departments? Don't miss this interactive, entertaining conference focused exclusively on marketing & sales trends and strategies!


Conference Agenda:

*Subject to change*


Wednesday, November 5
 
6:00pm - 8:00pm Networking Reception

Thursday, November 6
 
8:00am - 9:00am Breakfast
9:00am - 12:00pm General Session
12:00pm - 1:00pm Lunch
1:00pm - 4:00pm General Session Continues

 

Location & Lodging:

Saratoga Casino Hotel
342 Jefferson Street
Saratoga Springs, NY  12866
(518) 682-8888
Standard King Rooms: $149 per night


To Reserve Your Room:

  • Reserve your room online.
  • Call (518) 682-8888 - Attendees should identify themselves with the New York Credit Union Association's room block to ensure that they receive the group rate.

 

All reservations will require a one night's room deposit (including applicable taxes and surcharges) or valid credit card to guarantee the reservation. 


Hotel Reservation Deadline: October 6, 2025

 

Who Should Attend?

 

Credit Union marketers and sales professionals

 
Educational Investment:

  • Credit Unions Up to $100 Million in Assets - $275 per person
  • Credit Unions Over $100 Million in Assets - $549 per person


The New York Credit Union Foundation is proud to support New York credit unions with up to $100 million in assets by underwriting this special rate on Association events. To learn more about the Foundation and its programs, click here.

 
Registration Deadline: October 17, 2025

 

Register Here

 

Speakers:

Arnold-Square.jpgMark Arnold, Founder & CEO, On the Mark Strategies
Mark Arnold is an acclaimed speaker and expert in branding, training and strategic marketing for credit unions. Mark helps credit unions and banks achieve their goals with insight and energized training. Speaking regularly to audiences around the country, his many topics including branding, marketing, strategy, leadership, personal growth and generational issues. His breadth of knowledge connects with audiences for keynotes, breakouts and training events. Mark is the author of “Marked for Success: Daily Ideas to Help Your Financial Institution Succeed,” “Think Huge: How To Elevate Your Life and Your Business”,“My Best Service Ever” and “Marketing Across the Generations: Gen. X”. He serves as founder/president of On the Mark Strategies, a consulting firm specializing in branding and strategic planning.

 

Cancellation Policy:

A refund of the amount paid, less an $110 administrative fee per registrant, will be given for all cancellations submitted via email to events.training@nycua.org ten or more business days prior to the start of the session. No refunds will be granted if the cancellation is received after that time frame. Substitutes will be accepted any time prior to the start of the program at no additional cost. Simply email events.training@nycua.org, listing the new participant and who they will be replacing.
 

Event Code of Conduct and Protocols